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Proven Method To Build A Targeted Online Opt-In List

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Proven Method To Build A Targeted Online Opt-In List

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Home Page > Internet > Internet Marketing > Proven Method To Build A Targeted Online Opt-In List

Proven Method To Build A Targeted Online Opt-In List

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Posted: Feb 19, 2010 |Comments: 0
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Are you experiencing problems building a targeted online opt-in list from your network marketing business. Network Marketing prospecting is one of the most crucial activities for most home businesses, but it is the one activity that most network marketers dread. Reasons for this feel of dread include fear, rejection, the amount of work required, and more. Ultimately, the end result of the prospecting efforts is failure.
The key to success in network marketing is to apply five principle that will allow you to generate endless leads. These principles are available to anyone who wants to become a success in network marketing and it is all done on the internet. You don’t have to be an expert in computers. You just have to be open to learning new skills, which having a business is all about; especially if you have never owned a business.
The principles that are going to be descibed to you are not earth-shattering or groundbreaking methods, by no meands, Applying these principles will help to automatically do the prospecting work, thus allowing, you, the online professional to focus on more important tasks.
Below I will share with you the secrets to quickly build a targeted online opt-in list, effectively. At the end, you will get a glimpse of a strategy you can apply to help you quickly build your opt-in list.
First, let me share with you that building a targeted online opt-in list, quickly, is a rewarding experience and the basic principle of building a list is pretty straight forward.
1. You need something of value to offer your prospects and give them a reason to sign up to your list.
2. You need to setup a form to capture your prospects contact details and connect it to your autoresponder.
3. You need visitors to come to your website (Generate traffic).

Basic Principle 1

Starting with the first basic principle, you need something of value to offer your potential prospects.
You can offer:
- A newsletter
- A product(s)
- A service(s)
- A special offer

Basic Principle 2

The second basic principle is setting up your lead capture form. This is the box (form) on your website that you prospects fill in with their contact details. As soon as they press the send button, your autoresponder adds them to your database and sends them your message. Voila, you are starting to build your list.
Most autoresponders give you the HTML code for your form, so don’t worry about any kind of programming. All you have to do is cut and paste.
The details you can collect from your leads depends on your offer. If you are offering an online newsletter, you only need your lead’s first name and email address. If you are sending them a CD by snail mail, you can collect their postal address, even phone number and fax numbers. Basic Principle 3:
Building your opt-in list is similar to building a city. You want to get as many people into your city as possible, so you need to build roads. You need an 8 lane highway and multiple smaller roads to fill your city with people.
In list building terms, you need to focus on one main technique to pull prospects into your list. You will also want to use secondary techniques to add to the momentum to your traffic. Below are some methods that you can use to develop your lists. Choose one methond as your main focus and use the rest as your secondary traffic sources.
1. Advertise in print
Place advertising wherever your market is. Ask yourself what you read personally, where do you get your information? You market, most likely, does the same as you, so get in front of them by using classified or display advertising in:
a. magazines
b. trade journals
c. newspapers
d. direct mail
2. Advertise online
This is the least costly method of advertising. You can reach a targeted audience through advertising in ezines, online newsletters or pay-per-click services; such as Google Adwords, MSN (Bing), and Yahoo
3. Write articles
Writing articles gives you credibility. Write articles on a regular basis and submit thenm to online and offline sources. You should be submitting articles to the same sources you’re advertising with as well as all other publications you find in your market. Do research on Google or your favorite search engine for the keyword “ezine directories” and you’ll find lists of potential places for your articles and advertising.
4. Affiliate Program
One of the fastest ways to build your list exponentially is to setup an affiliate program. Your affiliates will link to your website, which means plenty of targeted traffic, which, in turn helps your search engine rankings, which brings you more traffic, which increases the number of affiliates you get and helps you build your opt-in list very quickly. It’s a never-ending cycle.
5. Forums
Get involved in forums. When you post or answer a question in a forum, you are generally allowed to have a signature file attached to your postd. It’s just like the signature file in your email. Your signature file should direct people to your website where they can sign up for your list.
6. Email Signature File
The same as in forums, every email you send out should have a signature file directing people to your website.
7. Joint Ventures
If you have a unique, original product, a joint venture may be an option for you. Contact some entrepreneurs who have large lists and see if they’re interested in working with you.
8. Referrals
This is very powerful. Include a referral or “tell a friend” form on your website. This little form can help build your list with no additional effort. When someone recommends your site to a friend, that friend is most likely going to visit and possibly tell another friend. And the snowball starts rolling. Add this technique with an affiliate program and you’ll soon have a nice fat, targeted list of prospects.
9. Buy opt-in subscriptions
Buying leads is not as simple as it sounds. You have instant access to a large list of subscribers, but they generally are not as responsive as a list you build using the other list building methods.
If you do choose to give this method a try, there is a simple formula to maximize your response rate.
1. Send them a welcome email thanking them for subscribing to your service via one of your partner’s websites.
2. Send them some valuable information with no sale message for the first 2 emails.
3. Send them well crafted messages inviting them to join your other lists or check out your other offers.
Now, here is the strategy that you can apply to your business that I discussed above. Please read carefully. . . Online Marketing Strategy For Your Business. To build an opt-in online list quickly:
1 Put together an incredible offer; such as a report, newsetter, interview, etc. Place a value on that offer. Something you think the offer is worth. Don’t exaggerate because your prospects will pick up on this. Be honest. If you are not sure what to price your offer at, google your product . This will allow you to see what others are selling the product for. In your case, the offer is free to your prospects, but you want to point out to them that if you were selling, how much your offer would be worth.
2. Simple Form
To access your offer, visitors must fill out their name and email address and then your offer is emailed to them.
To build traffic to your offer page, post to the top internet marketing and business forums, as well as send an email to a couple of smaller lists.
The list building process is really quite simple. Offer a quality product as an incentive to sign up to your list. Plug your sign up form into an autoresponder. Drive traffic to your webpage where your sign up list is located, and watch your targeted online opt-in list expand and your sales grow.

You will increase you response rate if you include a from at the top and bottom of your webpage as well as use a popup or slide in box.

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About the Author:This article was written by Lawren Smith. Here interest is in helping people reach their goals and dreams by making the right decisions in their home business. Click here to learn more about Targeted Online List or visit Online Opt-in List

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